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Advice needed for promotion with budget and game review

mardi 9 septembre 2014
We are new mobile game company IF Interactive. We had recently released a new game:

http://ift.tt/1CNT64o

http://ift.tt/1CNT8sQ



However, the number of downloads is way too low. It is less than 5k downloads in a month (iOS + Android). We have already spent some money for promotion and advertisement but is not effective. Would need some tips for how to do it effectively. Of course we do not have huge budget to advertise on TV but we can spend up to 10k for it.



Here are the things we did so far:

- Sent email to around 50 review sites that can found on Google. But no one would do a review for us for free. However we tried to pay for one of them for a review, the reason will be mentioned below.

- Sent email to around 30 youtubers for those who had videos related to mobile games. But so far only 2 of them with low views helped us to make video reviews for free.

- Setup ad with Chartboost. We had spent nearly 1k on it. Almost 90% of the downloads from USA and Canada come from this. Imagine how terrible it is, almost no downloads (since we do not have good app store ranking) from NA if we didn't even pay.

- Opened about 20 forum posts. Most of them searched from Google. But seldom has response.

- Setup facebook page, but no feedback from users so far.



We tried to do everything we could and even try to spend money on promotion but the result is quite disappointing. Hope someone can give us some advices.



And the reason we pay for a review because almost all reviews from App Store and Google Play are 5 stars reviews, and no real negative feedback. However, among 5k downloads, we got 0 revenue from IAP which is quite terrible. People who spoke love your game, but no one pay. So we want to get some feedback from professionals and so we tried to pay for a review. However no really useful comment so far. Would love to hear some feedbacks if anyone can try out our game. Thanks everyone.



In case someone will mention our app icon is not outstanding enough, here is the new app icon we are trying to modify (in app store review now)






Advice needed for promotion with budget and game review

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